CBA Team Contact
Recorded On: 03/17/2020
Jake Levant, Vice President, Lightico
ABOUT THE WEBINAR:
Digital banking is a critical component of banking today and spans a wide range of services and platforms from robust backend systems to mobile apps and everything in between. This webinar will explore consumer’s demand for digital banking journeys on the front-end, reveal new data regarding consumer experiences and expectations as well as what banks are the winners and laggards in providing great digital experiences to customers. The data indicates a strong correlation between digital banking experiences and customer loyalty – key to reducing churn and attracting new customers – as well as significant differences in digital experiences amongst upper- and lower-income customers. We’ll also showcase how technology is being used to improve digital experiences quickly and effectively to create a better customer-facing interaction.
THIS WEBINAR WILL COVER:
TOP 3 BENEFITS TO ATTENDEES:
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Jake is VP Marketing at Lightico, empowering businesses to effectively sell and service their customers instantly and effortlessly. Jake's expertise in marketing for enterprise business solutions has been built from 15 years of leadership in high-growth, innovative Fintech and SaaS companies, including Graduway, Seeking Alpha and Strategy Runner.
He has worked with Financial Institutions globally to enable them step-change their customer-facing processes including onboarding, loan processes, sales, servicing and customer experience. His early marketing career was galvanized in Fortune 50 companies including ExxonMobil and Procter & Gamble. Jake is also a proud INSEAD graduate.